Webfluential, an online marketplace that provides social media influencers with the technology, security and credibility they need to turn collaborating with brands into a viable income stream, has created and launched a calculator that shows how much an individual can earn per tweet. The new online calculator tool takes 10 seconds or less to calculate what a tweet is worth and depicts the monetary value one could potentially earn for every tweet posted.
The calculator uses geo tracking and algorithms to assess the exact monetary value of each tweet, based primarily off the number of followers one has. The tool is freely available to every Twitter user and for those who have 500 or less followers, the tool sends tips on how to raise their influencer status.
Social media is no doubt one of mankind’s greatest innovations; it has played a huge role in turning the world into a global village, given a voice to the seemingly voiceless, and made stars out of people. It is therefore right to say that certain individuals would not have been known without Twitter, Facebook, YouTube, Instagram, and the likes.
Africa is already home to some of the most popular internet stars, and in Nigeria, we have the likes of Tolu Ogulesi, and Omojuwa; these men have carved a niche for themselves, and made a name through their influence on social media – Twitter. People have also been offered jobs because of their social media reach, and influence, and brands are always seeking internet sensations to be spokespersons and ambassadors. According to Webfluential, over 1000 brands search for social stars monthly.